Forbes and Silicon Alley Insider have insight into YouTube’s revenue.
A quick overview:
Google may be making $200 million from YouTube this year and $350 million next year.
A front page ad on YouTube goes for about $175,000 per day plus a commitment to spend at least $50,000 more on YouTube or Google.
A branded YouTube channel goes for […]
May 30th, 2008 | Posted in Media, advertising, entertainment, internet | No Comments
Early this week Google announced third-party display ad tags will now be possible for image ads running through AdSense/AdWords. This should boost CPM rates for publishers as the “qualified” third-parties are likely to be more sophisticated advertisers with larger budgets; the extra volume will help put pressure on ad rates too.
Here’s the email they sent […]
May 22nd, 2008 | Posted in advertising, internet | No Comments
While image search is better than it was 10 years ago (okay, that’s not saying much), it could certainly be better and applied in more ways. Google has released new information on its image search advances… with a new VisualRank algorithm that parallels PageRank. Read more here.
addthis_url = ‘http%3A%2F%2Fwww.interactivesalsa.com%2F2008%2F04%2F28%2Fvisualrank-googles-image-search-to-get-better%2F’;
[…]
April 28th, 2008 | Posted in internet | No Comments
I was invited to try out Google’s beta for TV advertising yesterday. The term AdWords does not really fit here/anymore, but we’ll look past that for the moment. It looks like you cannot target to local TV at this point. It does seems like this would work okay for cable TV advertising. […]
March 7th, 2008 | Posted in Media, advertising, internet | 1 Comment
…more information is out here (Feb?), here and here (prototype?). Looks interesting. I’m ready. Bring on the tease campaign.
addthis_url = ‘http%3A%2F%2Fwww.interactivesalsa.com%2F2007%2F12%2F28%2Fi-want-my-gphone%2F’;
addthis_title = ‘I+want+my+GPhone’;
addthis_pub = ”;
Sphere: Related Content
December 28th, 2007 | Posted in Mobile, internet | No Comments
This is big. Google made a key announcement today it what will become a widely used standard across the mobile space (it also previews/parallels what could happen in the more competitive/solidified desktop space). Google is laying the ground work to become a key player in the mobile space. This is much more […]
November 5th, 2007 | Posted in Mobile, internet | No Comments
We’re seeing some much anticipated movement by Google on the AdSense/FeedBurner front, per FeedBurner’s Burning Questions blog. You can run FeedBurner ads (FAN) first, and fill with AdSense ads. This only applies to blogs/websites, not feeds. More to come, I am sure…
addthis_url = ‘http%3A%2F%2Fwww.interactivesalsa.com%2F2007%2F11%2F01%2Fadsense-integrates-feedburner%2F’;
addthis_title […]
November 1st, 2007 | Posted in internet | No Comments
Well this is cool… I mean, now Google Earth is EVEN cooler…
per Google:
Now you can find YouTube videos connected to specific locations right in Google Earth.
…Let’s say you’re jetting off to Paris. Before you go, you can watch the sunset filmed from the top floor of the Eiffel Tower, among other clips of popular […]
October 12th, 2007 | Posted in internet | No Comments
A little follow up…
I haven’t tried the video units yet, but will let you know what i think when I do.
Google sent me an email today re: their video units, as they are calling them. I clicked on the link and came to the following overview/opt-in info:
Video units
Enhance your site with high quality, […]
October 11th, 2007 | Posted in advertising, internet | 1 Comment
AdSense publishers can now opt to place YouTube video on their site and have targeted videos appear, with ads overlaying or next to the video.
For online publishers looking for more video content on their site, this would help fill that void while bringing in extra $$.
Video content producers gain audience and a revenue stream.
AdWords (I […]
October 9th, 2007 | Posted in advertising, internet | 1 Comment