Continuing its venture evolution, Google is announcing today a new venture capital arm — Google Ventures — aimed at adding profits to Google’s portfolio. It already has two ventures (source: NYTimes) that relate to potential future core businesses: “Silver Spring Networks, a company that makes technology to help manage electric grids, and Pixazza, which links [...]
Google has come out with its new Google AdWords Interface (still in beta). I played around with it a bit and am liking it better than the current/main interface — it allows you to bounce between more data in less time and lays out the data well.
Here is the note they sent out…
Try a New [...]
Colorado (Denver Metro area) is having a big snow storm today, somewhere between 6″ and 2′ (probably a foot). And while most people would know this from looking out the window or watching the weather radar map, it is showing up in an interesting place: Google Trends.
20 of the top 100 Google Trend keywords are [...]
Here is the note Google sent out to AdSense users. I’ll let you know more about it once it is up and running.
Hi,
We’re writing to let you know about the upcoming launch of interest-based advertising, which will require you to review and make any necessary changes to your site’s privacy policies. You’ll also see some [...]
Forbes and Silicon Alley Insider have insight into YouTube’s revenue.
A quick overview:
Google may be making $200 million from YouTube this year and $350 million next year.
A front page ad on YouTube goes for about $175,000 per day plus a commitment to spend at least $50,000 more on YouTube or Google.
A branded YouTube channel goes for [...]
Early this week Google announced third-party display ad tags will now be possible for image ads running through AdSense/AdWords. This should boost CPM rates for publishers as the “qualified” third-parties are likely to be more sophisticated advertisers with larger budgets; the extra volume will help put pressure on ad rates too.
Here’s the email they sent [...]
While image search is better than it was 10 years ago (okay, that’s not saying much), it could certainly be better and applied in more ways. Google has released new information on its image search advances… with a new VisualRank algorithm that parallels PageRank. Read more here.
addthis_url = ‘http%3A%2F%2Fwww.interactivesalsa.com%2F2008%2F04%2F28%2Fvisualrank-googles-image-search-to-get-better%2F’;
[...]
I was invited to try out Google’s beta for TV advertising yesterday. The term AdWords does not really fit here/anymore, but we’ll look past that for the moment. It looks like you cannot target to local TV at this point. It does seems like this would work okay for cable TV advertising. [...]
…more information is out here (Feb?), here and here (prototype?). Looks interesting. I’m ready. Bring on the tease campaign.
addthis_url = ‘http%3A%2F%2Fwww.interactivesalsa.com%2F2007%2F12%2F28%2Fi-want-my-gphone%2F’;
addthis_title = ‘I+want+my+GPhone’;
addthis_pub = ”;
Sphere: Related Content
This is big. Google made a key announcement today it what will become a widely used standard across the mobile space (it also previews/parallels what could happen in the more competitive/solidified desktop space). Google is laying the ground work to become a key player in the mobile space. This is much more [...]
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